Today during the first round of the 2025 World Barista Championship at HostMilano, Specialty Coffee Association (SCA) CEO Yannis Apostolopoulos and Colombian Coffee Growers Federation/Federación Nacional de Cafeteros de Colombia (FNC) CEO Germán Alberto Bahamón Jaramillo took to the competition stage to jointly confirm and announce World of Coffee Bogotá 2027 featuring the 2027 World Brewers Cup, set to take place over three days from September 30 – October 2, 2027 in Bogotá, Colombia.

Today during SCAJ2025 World Specialty Coffee Conference, the Specialty Coffee Association (SCA), Exporum Inc., and the Specialty Coffee Association of Japan (SCAJ) formally agreed and announced that Tokyo, Japan will host World of Coffee Asia and the World Barista Championship in 2027. The signing ceremony featured SCA CEO Yannis Apostolopoulos, Exporum Inc. CEO Danny Shin, and SCAJ President, Yoshi Kato and will mark the fourth edition of World of Coffee Asia following successful events held in Busan and Jakarta. World of Coffee Tokyo 2027 will take place April 28 – May 1, 2027 at Tokyo Big Sight (3-11-1, Ariake, Koto-ku, Tokyo) and will feature the 27th annual World Barista Championship (WBC).

The Specialty Coffee Association (SCA) has announced that World of Coffee Europe will take place June 25–27, 2026, at the renowned Brussels Expo, marking the first time a World of Coffee event has taken place in Belgium.

The Coffee Value Summit combines conversation and education to offer a chance to engage with experts and fellow leaders on the topic of coffee value.

World of Coffee Bangkok will take place May 7-9, 2026, at Bangkok International Trade & Exhibition Centre: BITEC, a premier venue in one of Southeast Asia’s most dynamic and culturally rich capitals. Produced by licensed partner Exporum and hosted with support from the Barista Association of Thailand, the event will continue SCA’s commitment to growing global opportunities for specialty coffee professionals through events, education, and market access.  

New partnership designates the SCA Coffee Value Assessment as official protocol for Indonesian specialty coffee, advancing transparency, education, and global market access for the country’s producers.   

Today, during CQI’s 25th Annual Luncheon at Specialty Coffee Expo, a grant agreement was announced between the Coffee Quality Institute and the Specialty Coffee Association.

The Specialty Coffee Association (SCA) and the Federación Nacional de Cafeteros de Colombia (FNC) are proud to announce the signing of a transformative Memorandum of Understanding (MoU) today at the Specialty Coffee Expo in Houston.

The Specialty Coffee Association (SCA) is proud to announce the launch of the World Coffee Championships (WCC) Judge Skills Program, a new educational initiative designed to equip coffee professionals with the foundational knowledge and skills necessary to pursue becoming a World Coffee Championships Judge.

Manufacturers can now register their interest in Qualified Sponsorship for the World Barista Championship (WBC) and for the first time, the World Brewers Cup (WBrC). Open categories include the Qualified Filter Grinder position for the 2026-2029 World Brewers Cup, and Qualified Water Filtration, Espresso Grinder and Espresso Machine Positions for the 2026-2029 World Barista Championship. Bidding will remain open until July 4, 2025.  

The Specialty Coffee Association is delighted to release updated Rules & Regulations for the 2025 World Barista Championship (WBC). The 2025 WBC will take place October 17-21, 2025 at HostMilano. This set of rules and regulations finalizes the suite of rules for each of the seven World Coffee Championships taking place in 2025.

Step into the premier platform to connect with key markets, showcase new products, build lasting partnerships, and drive your sales to new heights. Located in the heart of Europe, World of Coffee draws coffee professionals from across the continent and beyond.

We're thrilled to announce the dates and locations for the 2025 World Coffee Championships (WCC) Judge Certification events! If you're passionate about the World Coffee Championships and ready to take the next step to become a WCC Certified Judge, mark your calendars for these upcoming events in Dubai, Malaysia, Jakarta and Milan in 2025.

The Specialty Coffee Association is delighted to release updated Rules & Regulations for the 2025 World Latte Art (WLAC), World Coffee in Good Spirits (WCIGS), World Cup Tasters (WCTC) and Cezve/Ibrik (CIC) Championships Rules & Regulations.  The updated rules and scoresheets follow the 2025 World Coffee Roasting Championships and World Brewers Cup Rules and Regulations announced last month. The updated Rules & Regulations will be used at the at the 2025 World Latte Art, World Coffee in Good Spirits, World Cup Tasters and Cezve/Ibrik Championships at World of Coffee Geneva, from June 26-28, 2025.  

The Specialty Coffee Association (SCA) is thrilled to announce its flagship North American Specialty Coffee Expo will take place in Houston, TX at the George R. Brown Convention Center, April 25–27, 2025. This extraordinary gathering will welcome more than 17,000 attendees from 85 countries, showcasing the best in coffee innovation, culture, and sustainability as well as several networking opportunities supporting the commerce side of the trade business. Proudly supported by Title Sponsor Middleby Coffee Solutions Group, Diamond Sponsor Sanremo Coffee Machines and Platinum Sponsor Pacific Barista Series. Coffees from Peru will be featured as the Portrait Country with unique cultural activations, and a pop-up café experience.

The Specialty Coffee Association is pleased to announce that manufacturers can now register their interest in the next cycle of Qualified Sponsorship for the World Barista Championship (WBC). Open categories include Qualified Espresso Machine, Qualified Grinder, and Qualified Water Filtration Sponsor positions for the 2026-2029 World Barista Championship.

Rules & Regulations Released for the 2025 World Brewers Cup

Rules & Regulations Released for the 2025 World Coffee Roasting Championship

Following the success of the 2023 Educator Summits, the Specialty Coffee Association (SCA) is thrilled to announce the upcoming dates and locations for the Educator Summit 2024 Series across Asia. Happening December 3, 2024 in Juengpyeong, Korea, December 8, 2024 in Bangkok, Thailand and December 10, 2024 in Taipei, Taiwan. Learn more and register at education.sca.coffee