Read, 25 Specialty Coffee Association Read, 25 Specialty Coffee Association

When the Signs Point to Coffee | 25, Issue 15

Sociolinguist ANDRE JOSEPH THENG explores what the application of semiotic theory—the study of signs and symbols—to specialty coffee spaces can tell us about how we construct and identify them (and at what cost). Photos by NIKKO PASCUA.

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Read, 25 Specialty Coffee Association Read, 25 Specialty Coffee Association

New Orleans, Historic Coffee City | 25, Issue 15

New Orleans is today a thriving coffee city, with a world-class specialty coffee scene. But New Orleans also has a deep history, and its coffee legacy makes it one of the most important places for coffee culture in the world.

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